Internet Marketing News and Press

Hertford, United Kingdom -- There’s a new connection in Hertfordshire’s Internet Industry. WSI (We Simplify Internet Marketing), is proud to announce the launch of a new Internet Marketing Consultant office to serve the Hertfordshire area. Headquartered in Toronto, Canada, WSI’s latest office will be run by Graham Cove who will provide local businesses with specialised Internet business and marketing strategies.

Currently rated as the # 1 Internet Services Business in the World and the 4th fastest-growing International Franchise business, WSI recognises that as new Internet technologies emerge, having a website is simply not enough. Graham Cove’s WSI office, based near Hertford, will supply attractive, fully-functional Internet solutions at an affordable price to small and medium sized businesses (SME’s) in Hertfordshire. Not just a website provider, WSI also offers a complete partnership with businesses, whereby they also offer marketing tools to ensure that customers can find a business’ website, plus ongoing statistics that will improve the performance of the site and help increase the conversion of visitors into customers.

“Prior to joining WSI, I worked for over 25 years within the Telecoms and Internet industries. I was responsible for growing a start-up company into a Stock Market quoted, £1 billion market capitalisation business. I therefore know how to help small and medium companies with bigger ambitions, use the Internet to help them achieve their goals faster. While I enjoyed my time in the corporate world, these days I use my years of experience to deliver our clients exceptional returns on their investment on the Internet” stated Graham Cove.

The first step in the process is to assess a client’s business needs and opportunities by using an Internet Business Analysis (IBA) process, during which Graham will ask direct questions to identify competitive advantages, target markets, online/offline marketing initiatives and the objectives of a client’s Internet presence. The client’s Internet Solution is then customised – to both reduce business overheads and increase profits, using the following tools: 

• The latest website design techniques to get the site noticed by search engines 
• Internet Marketing programmes to drive customers to your site 
  - Pay per Click adverts to help get on the first page of search results 
  - Search Engine Optimisation to help get the site in the main body of search engine rankings 
  - Email marketing campaigns to help the business connect with current and prospective customers. 
• Analysis tools to improve conversion rates 
  -  Website Accessibility compliance to ensure the maximum number of customers can fully experience the client’s website, regardless of disabilities 
  -  Web Reports to provide ongoing information about how people use a site, allowing for continual improvement in the conversion rate of visitors to customers

About WSI:
Through its network of over 1500 offices in 87 countries, WSI delivers thousands of e-Business solutions to small and medium sized businesses annually. Headquartered in Toronto, Canada, WSI provides affordable Internet related services and technologies that deliver maximum return on investment for businesses.

As the world leader in providing profitable Internet solutions to SMEs, making information accessible for all via the Internet is an essential component of our offering.

WSI is committed to assisting customers to ensure their websites are accessible for people with disabilities by providing education, guidance, tools and techniques that comply with the worldwide W3C standards.